Accessibility means building your site so everyone can use it — including people with visual, hearing or motor differences. It’s the right thing to do, and it quietly helps your SEO and conversions too.
Why it matters
- More people can use your site — a real slice of every audience.
- Better SEO — many accessibility practices (clear structure, alt text) help Google too.
- Better for everyone — clear, readable design helps all visitors.
Simple things to get right
- Alt text on images — describe what the image shows.
- Good colour contrast — text must be readable against its background.
- Readable font sizes — no tiny text.
- Keyboard navigation — the site should work without a mouse.
- Clear headings — proper structure, not just big bold text.
- Labels on form fields — so screen readers can guide users.
- Captions/transcripts for video and audio.
Common failures
Light grey text on white, images with no alt text, forms with no labels, and buttons that only work with a mouse. Each one shuts someone out.
The takeaway
Accessibility isn’t a separate project — it’s just good web design done properly. At Vystra we build with these basics in place, so your site works for every visitor and reads well to search engines.